The Challenge
Is Your Business Missing Growth Opportunities?
Bad tracking is more dangerous than no tracking — it gives you false confidence in decisions that are costing you money. Duplicate conversions, missing data, and wrong attribution models are endemic in most marketing setups.
I've audited analytics setups for agencies and in-house teams and found the same problems repeatedly: GA4 misconfiguration, GTM tag fires out of control, and attribution that credits the last click with everything.
100%
Conversion accuracy achieved after every implementation
50+
Analytics setups and audits completed
30%
Average CPA reduction when proper attribution is in place
My Process
How I Deliver Analytics & Tracking Results
A clear, repeatable process that eliminates guesswork and gets measurable results.
Analytics Audit
Review of your current GA4, GTM, and ad platform tracking setup. Document what's firing, what's missing, and what's inaccurate.
Tracking Implementation
Clean GA4 configuration, structured GTM container, event tracking for all conversion points, and cross-domain tracking if needed.
Reporting & Dashboards
Custom Looker Studio dashboards that show your KPIs clearly — no data noise, no vanity metrics, just the numbers that matter to your business.
Deliverables
What You Get
Tools & Tech
My Stack for Analytics & Tracking
Related Services
Complete the Picture
Every service I offer works better together. Explore how they complement each other.
📢
Google Ads
Analytics data feeds directly into better PPC decisions.
View Google Ads Services →🔍
SEO
Track exactly which organic keywords drive conversions, not just traffic.
View SEO Services →⚙️
GoHighLevel
Tie CRM pipeline data to your marketing tracking for full funnel visibility.
View GHL Services →Case Studies
Real Results, Real Clients
Add Case Study Title 1
Describe the client challenge, your approach, and the measurable results you delivered.
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Describe the client challenge, your approach, and the measurable results you delivered.
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Read more →FAQ
Common Questions About Analytics & Tracking
Should I migrate from Universal Analytics to GA4?+
UA is fully deprecated — you're already on GA4 whether you set it up or not. The question is whether your GA4 is configured correctly, which for most businesses, it isn't.
What's the difference between GTM and GA4?+
GA4 is where your data is collected and reported. GTM is the tag management system that fires the tracking code — they work together. Good GTM setup makes GA4 data far more accurate.
Can you set up ecommerce tracking?+
Yes — enhanced ecommerce tracking in GA4 for WooCommerce, Shopify, and custom platforms. This includes product impressions, add-to-cart, checkout funnel, and purchase events.
How long does an analytics implementation take?+
A standard GA4 + GTM implementation takes 1–2 weeks. Complex setups with multi-domain tracking, custom dimensions, and ecommerce take 3–4 weeks.
Do you provide ongoing analytics management?+
Yes — monthly retainers covering dashboard maintenance, tracking audits, event additions, and regular data interpretation reports for your team.